Grant, David B. creator author. Lambert, Douglas M. author. Stock, James R. author. Ellram, Lisa M. author. text London McGraw Hill c2006 European edition. monographic eng

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vxiii, 436 pages : illustrations (black and white) ; 24 cm. "Fundamentals of Logistics Management" (European edition) offers students a fresh perspective on the evolving factors that make logistics critical for business success. With a marketing approach to logistics that prioritizes customer satisfaction, the text includes all the relevant theory and uses case studies from a variety of industries to illustrate effective logistics strategies. The book covers global logistics, while also focusing on logistics issues unique to Europe. Core logistics concepts are introduced in an accessible and practical format, making this an essential text for anyone studying logistics for the first time." -- Chapter 1 Logistics and supply chain management -- Chapter 2 Customer service -- Chapter 3 Logistics information systems and technology -- Chapter 4 Purchasing and procurement -- Chapter 5 Inventory concepts and management -- Chapter 6 Materials management -- Chapter 7 Transportation -- Chapter 8 Warehousing -- Chapter 9 Materials handling, packaging and reverse logistics -- Chapter 10 Organizing for effective logistics -- Chapter 13 Logistics strategy. Adult David B. Grant, Douglas M. Lambert, James R. Stock and Lisa M. Ellram. Includes bibliographical references, glossary and index. Biore, Christopher College of Business and Accountancy Business / Management Text in English Business logistics Management 9780077108946 [paperback] University of Cebu-Banilad 250813 20250813104454.0