02373nam a22002777a 4500003000400000005001700004008004100021020003000062040005900092100003700151245005500188250004900243260005300292300006900345336002100414337002500435338002400460504006300484505110300547520025801650521001101908541009501919546002102014650003802035650002202073OSt20250908100528.0250908r20192014nyuado|er|||| 001 0 eng d  a9789813158580 [newsprint]  aUniversity of Cebu-BaniladcUniversity of Cebu-Banilad  aSchindler, Pamela S., eauthor.   aBusiness research methods / cPamella S. Schinder.  aThirteenth edition ; International edition.   aNew York, NY : bMcGraw-Hill Education, cc2019.  axxxii, 608 pages : billustrations (black and white) ; c29 cm.   2rdacontentatext  2rdamediaaunmediated  2rdacarrieravolume   aIncludes bibliographical references, glossary, and index.   aContents: Part I Building the foundation for research -- 1. Research Foundations and Fundamentals -- 2. The Research Process: An Overview -- 3. Stage 1: Clarify the Research Question -- Part II The design of business research -- 4. Stage 2: Research Design, An Overview -- 5. Stage 2: Sampling Design -- 6. Stage 2: Data Collection Design: Qualitative Research -- 7. Stage 2: Data Collection Design : Observation Research -- 8. Stage 2: Data Collection Design -- 9. Stage 2: Data Collection Design : Experiments -- Part III Measurement -- 10. Stage 3: Measurement Foundations -- 11. Stage 3: Measurement Questions <bR> 12. Stage 3: Measurement Instruments -- 13. Stage 3: Collect, Prepare, and Examine Data -- Part IV Collect, prepare and examine the data -- 13. Stage 3: Collect, Prepare, and Examine Data -- Part V Analyze and interpret data --14. Stage 4: Hypothesis Testing -- 15. Stage 4: Measures of Association -- Part VI Stage 5: report the research --16. Stage 5: Research Reports : Supported Insights and Recommendations -- Part VII Research project overview -- 17. An Integrated Example.  a"Offering a presentation of fundamental research concepts and practical applications, this text focuses on managerial decisions, emphasizing the need for sound reasoning, problem identification and formulation, and testing." --Provided by the publisher   aAdult   aPurchased xBiore, ChristopheryCollege of Business and AccountancyzBusiness / Management  aText in English   aIndustrial management xResearch   aBusiness research