01980cam a2200313 a 4500 OSt 20251030123034.0 070716s2008 nyu b 001 0 eng 9780071495691 [hardbound] University of Cebu-Banilad 22 Bloom, Robert H. author. The inside advantage : the strategy that unlocks the hidden growth in your business / Robert H. Bloom ; with Dave Conti. New York : McGraw-Hill, c2008. viii, 222 pages ; 24 cm. text rdacontent unmediated rdamedia volume rdacarrier Includes bibliographical references (p. 211-214) and index. Introduction: your inside advantage is the key to growth -- Core customers: who are they? -- The most important word in business -- All customers are not created equal -- Zero in on your core customer -- Uncommon offerings: what can you offer them? -- What business are you really in? -- Where tangible meets emotional -- Dig deep for your advantage -- Persuasive strategies: how do you convince them? -- A platform built for one -- Stand out by standing alone -- Create a compelling persuasive strategy -- Imaginative acts: own it! -- Never stop celebrating your advantage -- Ubiquitous and explosive acts -- Make your advantage well known -- Conclusion: make growth happen--now! The Inside Advantage shows how your company, no matter what its size, can discover a hidden potential and use it as a catalyst for growth. For the first time in publication, Bloom reveals his unconventional system and shows how to apply his methods to your business. Senior High School Business / Management English Customer relations. Corporations Growth. Conti, Dave. author. ddc BK adryann[new] 10/30/2025 14587 14587 0 0 ddc 0 0 SHSL SHSL SUBJ.REF 2025-10-30 Donated by the chancellor Ms Candice Gotianuy 0 658.812 B62 2008 3UCBLSH00000231 2025-10-30 2025-10-30 SR