02007nam a22003377a 4500 OSt 20260327112512.0 260324b |||||||| |||| 00| 0 eng d 9781032522586 [paperback] University of Cebu-Banilad University of Cebu-Banilad Altinay, Levent, author. Planning research in hospitality and tourism / Levent Altinay, Alexandros Paraskevas, and Faizan Ali. Third edition. New York, NY : Routledge/Taylor & Francis Group, c2024. xv, 356 pages : colored illustrations ; 25 cm. rdacontent text rdamedia unmediated rdacarrier volume Includes bibliographical references and index. Contents: List of figures — List of tables — List of boxes — 1 Getting started — 2 Developing academic reading skills — 3 Developing literature review skills — 4 Research philosophies, approaches and strategies — 5 Sampling — 6 Data collection techniques — 7 Experimental research design — 8 Writing research design — 9 Conducting the fieldwork — 10 Analysis of qualitative data — 11 Analysis of quantitative data — 12 Writing up the dissertation — Index. "Planning Research in Hospitality and Tourism, 3rd Edition is an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality. Enriched with insightful case studies throughout, this volume is essential reading for all tourism and hospitality researchers" —Provided by publisher. Adult Purchased Lopez, Edilyn College of Tourism Management Tourism Text in English Hospitality industry tourism research. Paraskevas, Alexandros, author. Ali, Faizan, author. ddc BK Leslie [new] 03/24/2026 15082 15082 0 0 ddc 0 0 UCBL_MAIN UCBL_MAIN SUBJ.REF 2026-03-24 ALBASA 6171.00 338.4791072 Al79 2024 3UCBL000029538 2026-03-24 2026-03-24 SR