03827nam a22004217a 4500003000400000005001700004008004100021020003000062040005900092100003400151245031900185250002100504260006000525300006700585336002100652337002500673338002300698504004100721505047000762520145901232521001002691541009502701541009502796546002002891650001902911700003102930700003202961700003302993700003703026700003503063700003703098700003203135942001203167998002903179998003003208999001703238952015003255OSt20260923115430.0260917s2025    ph ac||er|||| 00| 0 eng d  a9786214510566 [newsprint]  aUniversity of Cebu-BaniladcUniversity of Cebu-Banilad  aWakat, Geraldine S.,eauthor.  aPurposive communication /cby Geraldine S. Wakat, LPT, PhD, Analyn A. Caroy, LPT, MAT Engl, Freda B. Paulino, LPT, PhD, Magdalina J. Jose, LPT MA ESL, Mary Rose M. Ordonio, LPT, PhD, Amabel C. Palangyos, LPT, PhD, Shyryll M. Palangyos, LPT, MAED Eng, Elaine Grace J. Dizon, LPT, PhD and Melony B. Sao-an, LPT, PhD.  aRevised edition.  aManila, Philippines :bLorimar Publishing Inc.,cc2025.  axiii, 184 pages :billustrations (black and white) ;c25.2 cm.  2rdacontentatext  2rdamediaaunmediated  2rdacarrieravolume  aIncludes bibliographical references.  aContents: Title page — Copyright Page — Foreword — Preface — Table of Contents — Syllabus — Chapter 1 Understanding 21st century communication — Chapter 2 Communication aids and strategies using tools of technology — Chapter 3 Communication for various purposes — Chapter 4 Communication for work purposes — Chapter 5 Communication for academic purposes — References.                                                                              a"This book on Purposive Communication addresses one of the General Education Core Courses in the New General Education Curriculum mandated by CMO 20, s. 2013. The authors used the syllabus on Purposive Communication (PC) released by the Commission on Higher Education as a guide in crafting this book.
This book consists of five chapters: each chapter articulates learning outcomes lifted from the CHED PC syllabus and each chapter consists of lessons with specific learning outcomes that gear towards the attainment of the learning outcomes of each chapter.
Each lesson is composed of 6 parts, namely, Engaging: Putting Things in the Right Perspective, Initializing, Concept Grounding, Firming Up, Concretizing, and Introspecting. The Engaging part aims to help the students see the importance of the lesson on their academic endeavors, field of specialization, and/ or future career. Initializing presents an introduction of the lesson while Concept Grounding proffers the grounding of the fundamental concepts of the lessons in the psyche of the students. Firming Up presents activities or questions that will help students remember the fundamental concepts while Concretizing engages the students to apply the fundamental concepts learned in each lesson. This book includes Introspecting as the last part of each lesson as reflecting helps the students imbibe not only the theories but also the values they need to learn from each lesson." —Preface  aAdult  aPurchasedxLauron, RodelloyGeneral EducationzGeneral Education : Purposive Communication  aPurchasedxLauron, RodelloyGeneral EducationzGeneral Education : Purposive Communication  aText in English  aCommunication.  aCaroy, Analyn A.,eauthor.  aPaulino, Freda B.,eauthor.  aJose, Magdalina J.,eauthor.  aOrdonio, Mary Rose M., eauthor.  aPalangyos, Amabel C.,eauthor.  aDizon, Elaine Grace J.,eauthor.  aSao-an, Melony B.,eauthor.  2ddccBK  cLeslie [new]d09/17/2026  cJanna [added]d09/23/2026  c15679d15679  00102ddc4070aUCBL_MAINbUCBL_MAINcFILd2026-09-17eALBASA- Great Booksg660.00o808.51 W13 2025p3UCBL000029873r2026-09-17w2026-09-17yFIL