TY - BOOK AU - Futrell,Charles TI - Fundamentals of selling: customers for life through service SN - 9780071285445 [paperback] PY - 2009/// CY - Boston PB - McGraw-Hill Irwin KW - Selling N1 - Includes bibliographical references (pages 624-628) and index; Contents: Part 1 Selling as a profession -- Part 2 Preparation for relationship selling -- Part 3 The relationship selling process -- Part 4 Managing yourself, your career, and others UR - http://www.loc.gov/catdir/toc/ecip0827/2008038263.html ER -