TY - BOOK AU - AU - LaForge,Raymond W. AU - Avila,Ramon A. AU - Schwepker,Charles H. AU - Williams,Michael R. TI - Professional selling: a trust-based approach SN - 0324191111 [paperback] PY - 2004/// CY - Mason, Ohio PB - Thomson/South-Western KW - Selling N1 - Previously published by Harcourt College Publishers, 2001; Includes bibliographical references and index; Contents: Part-1 The Foundations of Professional -- Part-2 Initiating Customer Relationships -- Part-3 Developing Customer Relationships -- Part-4 Enhancing Customer Relationships UR - http://www.loc.gov/catdir/enhancements/fy1514/2003100010-b.html UR - http://www.loc.gov/catdir/enhancements/fy1514/2003100010-d.html UR - http://www.loc.gov/catdir/enhancements/fy1514/2003100010-t.html ER -