TY  - BOOK
AU  - Pradhan, Swapna.,
TI  - Retail merchandising
SN  - 9780071313223 [newsprint] 
PY  - 2010///
CY  - New Delhi
PB  - McGraw-Hill Education Private Limited
KW  - Merchandising
KW  - Retail trade
N1  - Includes index; Contents: Chapter 1 The fundamentals of merchandising -- Chapter 2 The elements of merchandise planning -- Chapter 3 The process of merchandise planning -- Chapter 4  Developing assortment plans -- Chapter 5 Sources of supply -- Chapter 6 Pricing merchandise and performance evaluation -- Chapter 7 Private labels -- Chapter 8 Category management
ER  -