TY - BOOK AU - Ong,Andrew Michael S. AU - Bagay-Villamor, Ana Liza C. AU - Fabiosa, Jose Maria Clint B. AU - Famador, Shelah Mae W. TI - Protecting marks of ownership: a trademark handbook for businessmen SN - 9719280107 [paperback] PY - 1930/// CY - Cebu, Philippines PB - Basic Graphics, Incorporated KW - Book collecting KW - England KW - History KW - Book collectors KW - Biography KW - Manuscripts KW - Collectors and collecting KW - Private libraries KW - Books KW - Owners' marks N1 - Includes bibliographical references and index; Contents: Introduction -- Chapter I A case of more than one identifier -- Chapter II What's in a trademark? -- Chapter III Which registration are you referring to? -- Chapter IV Please patent my trademark -- Chapter V Why you should be concerned with trademark law -- Chapter VI Trademarks should answer the question "who am i?" not "what am i?" -- Chapter VII Rights in a trademark are acquired by registration -- Chapter VIII No free rides allowed in trademarks -- Chapter IX No two trademarks should be alike -- Chapter X Trademark protection does not extend outside philippine shores -- Chapter XI Internationally well-known trademarks enjoy a preferential treatment -- Chapter XII Trademark registration is a slow but sure process -- Chapter XIII Maintaining trademarks after registration -- Chapter XIV Wish list -- End notes -- About the authors ER -