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21.
Social media marketing for dummies / Shiv Singh,Stephanie Diamond.

by Singh,Shiv | Diamond,Stephanie.

Edition: Second editionSource: Safari Technical Books (Current File)Material type: Text Text; Format: electronic ; Literary form: Publisher: Hoboken, New Jersey : For Dummies [Imprint] John Wiley & Sons, Incorporated, c2012Online access: Full text available from Safari Technical Books (Current File) Availability: Items available for loan: College LibraryCall number: 658.872 Si64 2012 (1).

22.
Pricing strategies : a marketing approach / Robert M. Schindler.

by Schindler, Robert (Professor).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, California. : Sage Publications, Inc, c2012Availability: Items available for loan: College LibraryCall number: 658.816 Sch34 2012 (1).

23.
Distribution channels : behavioral dimensions / Louis W. Stern

by Stern, Louis W, 1935-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin Company, c1969Availability: Items available for loan: College LibraryCall number: 658.8008 St45 1969 (1).

24.
Reviewer in management advisory services / Franklin T. Agamata

by Agamata, Franklin T.

Edition: 2008 editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Manila, Philippines : GIC Enterprises & Co. Inc., c2008Availability: Items available for loan: College LibraryCall number: 657.0688 Ag14 2008 (1).

25.
Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks) / by Dave Kerpen

by Kerpen, Dave.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: College LibraryCall number: 658.872 K45 2011 (1).

26.
Optimize : how to attract and engage more customers by integrating SEO, social media, and content marketing / Lee Odden.

by Odden, Lee.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : John Wiley and Sons, Inc., c2012Availability: Items available for loan: College LibraryCall number: 658.872 Od1 2012 (1).

27.
International marketing principles / Michael R. Czinkota and Ilkka A. Ronkainen

by Czinkota, Michael R | Ronkainen, Ilkka A.

Edition: Ninth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Andover : Cengage Learning, c2012Availability: Items available for loan: College LibraryCall number: 658.83 C99 2012 (1).

28.
Marketing research / David A. Aaker [and three others]

by Aaker, David A | Kumar, V | Leone, Robert P | Day, George S.

Edition: Eleventh editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : John Wiley & Sons, c2013Availability: Items available for loan: College LibraryCall number: 658.83 Aa41 2013 (1).

29.
Drucker on marketing : lessons from the world's most influential business thinker / by William Cohen.

by Cohen, William A, 1937-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2013Availability: Items available for loan: College LibraryCall number: 658.8 C66 2013 (1).

30.
The Oxford handbook of strategic sales and sales management / edited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy

by Cravens, David W | Le Meunier-FitzHugh, Kenneth | Piercy, Nigel.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford : Oxford University Press, c2011Other title: Strategic sales and sales management.Online access: Table of contents only Availability: Items available for loan: College LibraryCall number: 658.8 Ox22 2011 (1).

31.
Essentials of marketing / Paul Baines, Chris Fill, Kelly Page

by Baines, Paul, 1973- | Fill, Chris | Page, Kelly, 1974-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford : Oxford University Press, c2013Availability: Items available for loan: College LibraryCall number: 658.8 B16 2013 (1).

32.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

by Lovelock, Christopher H | Wirtz, Jochen.

Edition: Seventh editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Prentice Hall, c2011Availability: Items available for loan: College LibraryCall number: 658.8 L94 2011 (1).

33.
Internet marketing : strategy, implementation and practice / edited by Dave Chaffey [and four others]

by Chaffey, Dave | Ellis-Chadwick, Fiona | Mayer, Richard | Johnston, Kevin.

Edition: Fourth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow, English : FT Financial Hall, c2009Availability: Items available for loan: College LibraryCall number: 541.51265 C34 2009 (1).

34.
Facebook marketing for dummies / by John Haydon, Paul Dunay, and Richard Krueger.

by Haydon, John | Dunay, Paul. Facebook marketing for dummies | Krueger, Richard.

Edition: Third editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : John Wiley and Son, Inc., c2012Availability: Items available for loan: College LibraryCall number: 658.872 H32 2012 (1).

35.
Competitive SME : building competitive advantage through marketing excellence for small to medium sized enterprises / David Hood.

by Hood, David J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, c2013Availability: Items available for loan: College LibraryCall number: 658.8 H76 2013 (1).

36.
International marketing / Geri Clarke, Ian Wilson

by Clarke, Geri | Wilson, Ian.

Edition: First editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : McGraw-Hill/Higher Education, c2009Online access: Table of contents | Contributor biographical information Availability: Items available for loan: College LibraryCall number: 658.84 C44 2009 (1).

37.
Developing new products and services : learning, differentiation and innovation / G. Lawrence Sanders ; with contributions by ron Huefner [and others].

by Sanders, Lawrence G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Business Expert Press, c2012Availability: Items available for loan: College LibraryCall number: 658.575 Sa56 2012 (1).

38.
Pricing segmentation and analytics / Tudor Bodea and Mark Ferguson.

by Bodea, Tudor | Ferguson, Mark, 1969-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Business Expert Press, c2012Availability: Items available for loan: College LibraryCall number: 658.1554 B63 2012 (1).

39.
Hospitality sales : selling smarter / by Judy A. Siguaw and David C. Bojanic

by Siguaw, Judy A | Bojanic, David C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Clifton Park, NY : Thomson Delmar Learning, c2004Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: College LibraryCall number: 647.940688 Si27 2004 (1).

40.
The best of marketing Rx : for brand & marketing executives / Ned Roberto ; with Ardy Roberto

by Roberto, Ned.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Pasig City, Philippines : Published and exclusively distributed by Anvil Publishing, c2009Availability: Items available for loan: College LibraryCall number: 658.8343 R54 2009 (1).


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