University of Cebu-Banilad Library

Your search returned 9 results.

1.
Product design and development / Karl T. Ulrich, Steven D. Eppinger.

by Ulrich, Karl T | Eppinger, Steven D.

Edition: Fifth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: College LibraryCall number: 658.5752 Ul7 2012 (1).

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2.
The innovation secrets of Steve Jobs : insanely different : principles for breakthrough success / Carmine Gallo.

by Gallo, Carmine.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: College LibraryCall number: 658.4063 G13 2011 (1).

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3.
Developing new products and services : learning, differentiation and innovation / G. Lawrence Sanders ; with contributions by ron Huefner [and others].

by Sanders, Lawrence G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Business Expert Press, c2012Availability: Items available for loan: College LibraryCall number: 658.575 Sa56 2012 (1).

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4.
Accelerated project management : how to be the first to market / James P. Lewis, Louis Wong

by Lewis, James P | Wong, Louis.

Material type: Text Text; Format: print ; Literary form: Publisher: New York : McGraw-Hill, c2005Availability: Items available for loan: College LibraryCall number: 658.404 L587 2005 (1).

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5.
New products management / Merle Crawford & Anthony Di Benedetto.

by Crawford, C. Merle (Charles Merle), 1924- | Di Benedetto, C. Anthony.

Edition: Ninth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2008Online access: Table of contents only | Publisher description Availability: Items available for loan: College LibraryCall number: 658.575 C85 2008 (1).

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6.
Classic failures in product marketing : marketing principles violations and how to avoid them / Donald W. Hendon

by Hendon, Donald W.

Material type: Text Text; Format: large print ; Literary form: Not fiction Publisher: Selangor, Malaysia : Hardknocks Factory Sdn. Bhd., c2001Online access: Publisher description Availability: Items available for loan: College LibraryCall number: 658.8 H38 2001 (1).

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7.
New products management / Merle Crawford, Anthony Di Benedetto.

by Crawford, C. Merle (Charles Merle), 1924- | Di Benedetto, C. Anthony.

Edition: Seventh EditionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2003Online access: Publisher description | Table of contents Availability: Items available for loan: College LibraryCall number: 658.575 C89 2003 (1).

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8.
Custom enterprise.com : every product, every price, every message / Gaby Wiegran and Hardy Koth.

by Wiegran, Gaby | Koth, Hardy.

Material type: Text Text Publisher: London : Pearson Education, c2000Availability: Items available for loan: College LibraryCall number: 658.575 W63 2000 (1).

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9.
Experiences : the 7th era of marketing / by Robert Rose and Carla Johnson.

by Rose, Robert | Johnson, Carla.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cleveland, Ohio : Content Marketing Institute, c2015Availability: Items available for loan: College LibraryCall number: 658.872 R72 2015 (1).

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University of Cebu - Banilad | 6000, Gov. M. Cuenco Ave, Cebu City, 6000 Cebu, Philippines
Tel. 410 8822 local 7123| e-mail ucbaniladcampus.library@gmail.com

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