Public relations writing : form and style / Doug Newsom, Jim Haynes
Material type:
TextPublisher: Australia : Wadsworth Cengage Learning, c2011Edition: 9th editionDescription: xxii, 425 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 13: 9781439085462 [paperback]Subject(s): Public relations | Public relations -- Authorship | Business writing| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
|
659.2 N47 2011 (Browse shelf) | Available | 3UCBL000016939 |
Includes bibliographical references (pages 405-413) and index
Contents: Part 1 PR writing: role and responsibility -- Part 2 Preparing to write -- Part 3 Writing principles -- Part 4 Writing for traditional media and social media -- Part 5 Writing for select publics -- Part 6 Writing in turbulent times
MEGATEXTS P 2400.00
English
There are no comments on this title.