Strategic management : creating competitive advantages / Gregory G. Dess and three others.
Material type: TextPublisher: New York, NY : McGraw-Hill/Irwin, c2012Edition: Sixth editionDescription: xxxix, 506 pages : illustration (some color), photographs (some color) ; 26 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780077439569 [paperback]; 0077439562 [paperback]Subject(s): Strategic planningDDC classification:Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Book | 658.4012 D47 2012 (Browse shelf) | Available | 3UCBL000021991 |
Includes index.
Contents: Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
BSBA-Human Resouce Development Management
English
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