University of Cebu-Banilad Library

Your search returned 6 results.

1.
Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C.

Edition: Ninth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Irwin, c2010Other title: Consumer behavior and marketing strategy.Availability: Items available for loan: College LibraryCall number: 658.8342 P44 2010 (1).

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2.
Consumer behavior & marketing strategy / J. Paul Peter and Jerry C. Olson

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: Eighth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Irwin, c2008Other title: Consumer behavior and marketing strategy.Availability: Items available for loan: College LibraryCall number: 658.8342 P44 2008 (3).

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3.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: Sixth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2001Online access: Publisher description | Table of contents Availability: Items available for loan: College LibraryCall number: 658.8 P44 2001 (2).

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4.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | James H. Donnelly, Jr.

Edition: Eighth EditionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2007Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: College LibraryCall number: 658.8 P44 2007 (1).

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5.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: Eighth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2009Other title: Consumer behavior & marketing strategy.Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: College LibraryCall number: 658.8342 P44 2009 (1).

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6.
Consumer behavior and marketing strategy / J. Paul Peter and Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: Fifth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1999Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: College LibraryCall number: 658.8342 P44 1999 (1).

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Tel. 410 8822 local 7123| e-mail ucbaniladcampus.library@gmail.com

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