University of Cebu-Banilad Library catalog › Results of search for 'ccl=su:"Marketing management. "'

	1.	Strategic marketing management / Luiz Moutinho and Geoff Southern by Moutinho, Luiz \| Southern, Geoff. Edition: Philippine edition Material type: Text; Format: print ; Literary form: Not fiction Publisher: Andover : Cengage Learning, c2012Availability: Items available for loan: College LibraryCall number: 658.802 M86 2012 (1). Place hold
	2.	The management of strategy : concepts and cases / R. Duane Ireland, Robert E. Hoskisson, Michael A. Hitt by Duane Ireland, R \| Hoskisson, Robert E \| Hitt, Michael A. Edition: Ninth editionMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Andover : Cengage Learning, c2012Availability: Items available for loan: College LibraryCall number: 658.8 Ir21 2012 (1). Place hold
	3.	Business development : a market-oriented perspective / Hans Eibe Sorensen by Sorensen, Hans Eibe. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, c2012Availability: Items available for loan: College LibraryCall number: 658.4012 So68 2012 (1). Place hold
	4.	No cover image available No cover image available Strategic marketing planning for the small to medium-sized business : writing a marketing plan / David W. Anderson by Anderson, David W. Edition: First editionMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: New York, New York : Business Expert Press, c2012Availability: Items available for loan: College LibraryCall number: 658.802 An23 2012 (1). Place hold
	5.	TQM for sales and marketing management / James W. Cortada. by Cortada, James W. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c1993Availability: Items available for loan: College LibraryCall number: 658.8 C81 1993 (1). Place hold
	6.	The Oxford handbook of strategic sales and sales management / edited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy by Cravens, David W \| Le Meunier-FitzHugh, Kenneth \| Piercy, Nigel. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Oxford : Oxford University Press, c2011Other title: Strategic sales and sales management.Online access: Table of contents only Availability: Items available for loan: College LibraryCall number: 658.8 Ox22 2011 (1). Place hold
	7.	Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by Lovelock, Christopher H [author. ] \| Wirtz, Jochen [author. ]. Edition: Seventh edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Prentice Hall, c2011Availability: No items available : Checked out (1). Place hold
	8.	Strategic marketing management : a business process approach / Luiz Moutinho and Geoff Southern. by Moutinho, Luiz [author.] \| Southern, Geoff [author. ]. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Australia : Cengage Learning, c2010Availability: Items available for loan: College LibraryCall number: 658.8 M86 2010 (2). Place hold
	9.	Management dilemmas: when marketing becomes a minefield / by Harvard Business School. Press. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Harvard Business School Press, c2004Online access: Table of contents Availability: Items available for loan: College LibraryCall number: 658.8 M31 2004 (1). Place hold
	10.	Marketing management : an Asian perspective / Philip Kotler [and three others] by Kotler, Philip \| Ang, Swee Hoon \| Leong, Siew Meng \| Tan, Chin Tiong. Edition: Second editionMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Singapore : Prentice Hall, c1999Availability: Items available for loan: College LibraryCall number: 658.8 K84 1999 (1). Place hold
	11.	Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| Donnelly, James H. Edition: Sixth editionMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2001Online access: Publisher description \| Table of contents Availability: Items available for loan: College LibraryCall number: 658.8 P44 2001 (2). Place hold
	12.	Marketing management : an asian perspective / Philip Kotler [and three others] by Kotler, Philip \| Hoon, Swee Ang \| Leong, Siew Meng \| Tan, Chin Tiong. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Singapore : Prentice-Hall, c1996Availability: Items available for loan: College LibraryCall number: 658.8 K84 1996 (1). Place hold
	13.	Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| James H. Donnelly, Jr. Edition: Eighth EditionMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2007Online access: Table of contents only \| Publisher description \| Contributor biographical information Availability: Items available for loan: College LibraryCall number: 658.8 P44 2007 (1). Place hold
	14.	Cases on marketing management in the Philippine setting / Ben Paul B. Gutierrez, editor Material type: Text Publisher: Quezon City : UP Press, c2002Availability: Items available for loan: College LibraryCall number: 658.8009599 C26 2002 (1). Place hold
	15.	Cases on marketing management in the Philippine setting / Ben Paul B. Gutierrez, editor. Material type: Text Publisher: Quezon City : UP Press, 2002Availability: Items available for loan: College LibraryCall number: 658.8 009599 C26 2002 (1). Place hold
	16.	Focus : the future of your company depends on it / Al Ries. by Ries, Al. Edition: First edition.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : HarperBusiness, c1996Availability: Items available for loan: College LibraryCall number: 658.8 R44 1996 (1). Place hold
	17.	The brand mapping strategy : design, build, and accelerate your brand / by Karen Tiber Leland. by Leland, Karen [author.]. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Irvine : Entrepreneur Press, c2016Online access: Contributor biographical information \| Publisher description Availability: Items available for loan: College LibraryCall number: 658.827 L53 2016 (1). Place hold
	18.	Marketing with strategic empathy : inspiring strategy with deeper consumer insight / Claire Brooks. by Brooks, Claire [author.]. Edition: First edition.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Philadelphia : Kogan Page, c2016Availability: Items available for loan: College LibraryCall number: 658.802 B79 2016 (1). Place hold
	19.	Account based marketing for dummies / by Sangram Vajre. by Vajre, Sangram [author.]. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ : John Wiley & Sons, Inc., c2016Availability: Items available for loan: College LibraryCall number: 658.804 V21 2016 (1). Place hold
	20.	Cases in marketing management / Douglas J. Dalrymple, Leonard J. Parsons and Jean-Pierre Jeannet. by Dalrymple, Douglas J \| Parsons, Leonard J \| Jeannet, Jean-Pierre. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c1992Online access: Publisher description \| Table of Contents Availability: Items available for loan: College LibraryCall number: 658.8 D16 1992 (1). Place hold

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