University of Cebu-Banilad Library

Your search returned 18 results.

1.
Essentials of contemporary advertising / William F. Arens, David H. Schaefer, Michael Weigold.

by Arens, William F | Schaefer, David H | Weigold, Michael F, 1958-.

Edition: Second editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2009Online access: Publisher description | Table of contents only Availability: Items available for loan: College LibraryCall number: 659.1 Ar33 2009 (1).

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2.
The science of advertising, book 1 / Yolanda V. Ong

by Ong, Yolanda V.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Pasig City, Philippines : Anvil Publishing, Inc., c2000Availability: Items available for loan: College LibraryCall number: 659.1 Sc27 2000 (2).

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3.
Facebook marketing for dummies / by John Haydon, Paul Dunay, and Richard Krueger.

by Haydon, John | Dunay, Paul. Facebook marketing for dummies | Krueger, Richard.

Edition: Third editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : John Wiley and Son, Inc., c2012Availability: Items available for loan: College LibraryCall number: 658.872 H32 2012 (1).

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4.
How to make sales when you don't like selling / by Alan Fairweather

by Fairweather, Alan, 1892-1957.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford : How To Books, c2012Availability: Items available for loan: College LibraryCall number: 658.824 F16 2012 (1).

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5.
Integrated advertising, promotion, and marketing communications / Kenneth E. Clow and Donald Baack.

by Clow, Kenneth E | Baack, Donald.

Edition: Fifth Edition.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publisher: Upper Saddle River, New Jersey : Prentice Hall, c2012Availability: Items available for loan: College LibraryCall number: 659.1 C62 2012 (3).

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6.
Art and advertising /

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publisher: Pasig City ; Anvil Publishing, c2000Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: College LibraryCall number: 659.1 Ar77 2000 (2).

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7.
Copywriting for the electronic media : a practical guide / Milan D. Meeske.

by Meeske, Milan D.

Edition: Fourth editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Belmont, CA : Thomson/Wadsworth, [c2003]Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: College LibraryCall number: 659.13 M49 2003 (1).

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8.
Positioning : the battle for your mind / Al Ries, Jack Trout.

by Ries, Al | Trout, Jack.

Material type: Text Text; Audience: Adult; Publisher: London : McGraw-Hill, c2001Availability: Items available for loan: College LibraryCall number: 659.1 R44 2001 (1).

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9.
Up the loyalty ladder : turning sometime customers into full-time advocates of your business / Murray Raphel and Neil Raphel.

by Raphel, Murray, 1928- | Raphel, Neil.

Edition: First edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Harper Business, c1995Availability: Items available for loan: College LibraryCall number: 658.8 R18 1995 (1).

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10.
Advertising for people who don't like advertising / by KesselsKramer ; contributors are Alex Bogusky [and five others].

by KesselsKramer.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Laurence King Publishing Ltd, c2013Availability: Items available for loan: College LibraryCall number: 659.1 K48 2013 (1).

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11.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.

by Belch, George E | Belch, Michael A.

Edition: Eleventh editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill Education, c2018Availability: Items available for loan: College LibraryCall number: 659.1 B41 2018 (1).

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12.
Advertising and sales promotion / Ken Kaser.

by Kaser, Ken.

Edition: Philippine editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Singapore : Philippines : Cengage Learning, c2015Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: College LibraryCall number: 658.80 K15 2015 (1).

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13.
No cover image available No cover image available
Fundamentals of advertising / Ruby F. Alminar-Mutya, DBA.

by Mutya, Ruby F. Alminar [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Intramuros, Manila : Unlimited Books Library Services and Publishing Inc., c2017Availability: Items available for loan: College LibraryCall number: 659.1 M98 2017 (1).

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14.
Introduction to advertising : understanding and managing the advertising process / Emmanuel Mogaji.

by Mogaji, Emmanuel [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Abingdon, Oxon, New York, NY : Routledge, c2021Availability: Items available for loan: College LibraryCall number: 659.2 M72 2021 (1).

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15.
Advertising & promotion / Chris Hackley and Rungpaka Amy Hackley.

by Hackley, Chris [author.] | Hackley, Rungpaka Amy [author.].

Edition: 4th edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, c2018Availability: Items available for loan: College LibraryCall number: 659.1 H11 2018 (1).

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16.
Key concepts in marketing and advertising / Jonah C. Pardillo.

by Pardillo, Jonah C [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Burlington, Canada : Society Publishing, c2022Availability: Items available for loan: College LibraryCall number: 658.8 P21 2022 (1).

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17.
Advertising concepts and applications / authored and edited by 3G E-learning LLC.

by 3G E-learning LLC, author and editor.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, United States of America : 3G E-learning LLC, c2021Availability: Items available for loan: College LibraryCall number: 659.2 A77 2021 (1).

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18.
Global advertising / Emily Peterson.

by Peterson, Emily [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Larsen and Keller Education, c2022Availability: Items available for loan: College LibraryCall number: 659.1 P44 2022 (1).

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