000 | 02309nam a22003737a 4500 | ||
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003 | OSt | ||
005 | 20230605120327.0 | ||
008 | 230605b |||||||| |||| 00| 0 eng d | ||
020 | _a9786214182381 | ||
040 |
_aUniversity of Cebu-Banilad _cUniversity of Cebu-Banilad |
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100 |
_aBajao, Grayfield T., _eauthor. |
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245 |
_aMicro perspectives of tourism and hospitality / _cDr. Grayfield T. Bajao, Dr. Rene D. Osorno, Dr. Roel A. Monsanto. |
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260 |
_aQuezon City, Philippines : _bWISEMAN'S BOOKS TRADING, INC., _cc2022. |
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300 |
_aiii, 232 pages ; _billustrations. |
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336 |
_2rdacontent _atext |
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337 |
_2rdamedia _aunmediated |
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338 |
_2rdacarrier _avolume |
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504 | _aIncludes bibliographical references. | ||
505 | _aTable of contents: Chapter 1: The nature and scope of tourism and hospitality industry -- Chapter 2: Tourism business value chain -- Chapter 3: The transportation sector of tourism -- Chapter 4: Lodging Accommodation -- Chapter 5: Travel and tours operations -- Chapter 6: Managing and marketing businesses in the tourism and hospitality industry. | ||
520 | _aThis book entitled "Micro Perspectives of Tourism and Hospitality" is the quantification of the authors' passion and dedication in the pursuit of educating the future professionals and practitioners of the hospitality and tourism industry. Compressed into 6 chapters, this book contains important basic information which are necessary in order for the students to establish a core understanding of the nature and scope of tourism and hospitality industry, tourism business value chain, the transportation sector of tourism, lodging accommodation, travel and tours operations and managing and marketing businesses in the tourism and hospitality industry. | ||
541 |
_xOsorno, Rene _yCollege of Hospitaly Management _zHRM |
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541 |
_xOsorno, Rene _yCollege of Hospitaly Management _zHRM |
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541 |
_xOsorno, Rene _yCollege of Hospitaly Management _zHRM |
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546 | _aEnglish | ||
650 | _amicro perspective | ||
650 | _atourism | ||
650 | _ahospitalty | ||
650 | _aaccommodation | ||
700 |
_aOsorno, Rene D., _eauthor. |
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700 |
_eauthor. _aMonsanto, Roel A., |
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942 |
_2ddc _cFIL |
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998 |
_cKassandra[new] _d06/05/2023 |
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999 |
_c11585 _d11585 |