000 | 02767nam a22003137a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20241126095943.0 | ||
008 | 241030b |||||||| |||| 00| 0 eng d | ||
040 |
_aUniversity of Cebu-Banilad _cUniversity of Cebu-Banilad |
||
100 |
_aVillamor, Maria Theresa A., _eauthor. |
||
245 |
_aService quality assessment of Chowking-Mandaue City branch / _cMaria Theresa A. Villamor, Marie Ann B. Golez, Ericka Faye C. Pino. |
||
260 |
_aCebu City, Philippines : _bUniversity of Cebu-Banilad, _cc2023. |
||
300 |
_a100 pages : _billustration (black and white) ; |
||
336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
520 | _aService quality is an essential factor in a fast-food restaurant industry, and it can create a positive customer experience. Fast-food restaurants not only focus on service quality but also on terms of facilities, staff, security, and safety to satisfy the customers. This study aimed to service quality assessment of the Chowking-Mandaue City Branch; this study utilized a descriptive survey research design method, and data gathering uses a survey questionnaire as the primary tool. This study was conducted in the Chowking- Mandaue City Branch. In analyzing the data, the researchers used the following statistical tools: simple percentage, weighted mean, and chi-square test of independence. It involves one hundred ninety-six (196) randomly selected actual respondents. According to the study's findings, more customers were 24 to 29 years old (28.57%). The data showed that most respondents were female (58.16%). As for educational attainment, respondents were college graduates with bachelor's degrees (44.90%). Moreover, the service quality assessment of the Chowking-Mandaue City Branch was excellent in terms of facilities, staff, security, and safety. The results show no significant relationship between the profile of the respondents and the service quality assessment of the Chowking-Mandaue City Branch in terms of facilities, staff, security, and safety. The findings were used to develop a proposed action plan for the service quality assessment at the Chowking-Mandaue City Branch. In conclusion, to provide excellent service, it is essential to consider the facilities, staff, security, and safety of the establishment. | ||
521 | _aAdult | ||
541 |
_xOsorno, Rene _yCollege of Hospitaly Management _zHospitality Management |
||
546 | _aText in English | ||
650 | _aFacilities | ||
650 | _aSecurity and safety | ||
650 | _aSurvey questionnaire | ||
700 |
_aGolez, Marie Ann B., _eauthor. |
||
700 |
_aGolez, Marie Ann B., _eauthor. |
||
942 |
_2ddc _cPM |
||
998 |
_cRoel [new] _d10/30/2024 |
||
999 |
_c12995 _d12995 |