000			03669cam a2200457 i 4500
001			17706204
003			OSt
005			20241206122420.0
008			130422s2014 nyua 000 0 eng
010			_a 2013015527
020			_a9780071801256 [paperback]
040			_aDLC _beng _cDLC _erda _dDLC
042			_apcc
043			_an-us---
082	0	0	_223
100	1		_aMichelli, Joseph A., _d1960- _eauthor.
245	1	0	_aLeading the Starbucks way : _b5 principles for connecting with your customers, your products and your people / _cby Joseph Michelli.
260			_aNew York : _bMcGraw Hill Education, _cc2014.
300			_axi, 286 pages : _billustrations (black and white) ; _c23 cm.
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
504			_aIncludes bibliographical references (pages 259-278) and index.
505			_aChapter 1 The starbucks connection -- Princip,e 1 Savor and elevate -- Chapter 2 In you don't have passion for your product, why should your customer? -- Chapter 3 From replicable and consistent to magical and unique -- Principle 2 Love to be loved -- Chapter 4 It's a matter of trust and love -- Chapter 5 It must thrive inside to be experienced outside -- Principle 3 Reach for common ground -- Chapter 6 Assume the universal: serve unifying truths of humans -- Chapter 7 Respect, celebrate, and customize: listening and innovating to meet local, regional, and global needs -- Principle 4 Mobilize the connection -- Chapter 8 Growing the connection through technology -- Chapter 9 Personal love from people to products -- Principle 5 Cherish and challenge your legacy -- Chapter 10 Honor the past, but don't be trapped in it -- Chapter 11 Taking the long view: building sucess that lasts -- Chapter 12 Forging a real lifestyle connection.
520			_a"Lead your business the Starbucks way. Foreword by Herve Humler, President and COO, The Ritz-Carlton Hotel Company, L.L.C. One of the best-recognized and admired brands in the world, Starbucks singlehandedly transformed the ordinary delivery of coffee into a cultural phenomenon - a result of the company’s exemplary leadership practices. Joseph Michelli, author of the Wall Street Journal, USA Today, and Businessweek best seller The Starbucks Experience, explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit - one person, one cup, and one neighborhood at a time. Michelli offers a perspective on the leadership principles that drove the iconic coffee company’s resurgence from serious setbacks during the economic downturn - one of the few true turnaround stories of this time. And the company continues to grow dramatically, entering new markets and channels with fresh products and technologies." --Provided by the publisher
521			_aAdult
541			_aDonated _xBiore, Christopher _yCollege of Business and Accountancy _zBusiness / Management
541			_aDonated _xBiore, Christopher _yCollege of Business and Accountancy _zBusiness / Management
546			_aText in English
610	2	0	_aStarbucks Coffee Company _xManagement.
650		0	_aCustomer relations.
650		0	_aProduct management.
650		0	_aCorporate culture.
650		0	_aSuccess in business.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
998			_cadryann[new] _d12/05/2024
998			_cadryann[added] _d12/05/2024
999			_c13065 _d13065