000			01755nam a22003257a 4500
003			OSt
005			20250207170636.0
008			250207b |||||||| |||| 00| 0 eng d
040			_a University of Cebu-Banilad _c University of Cebu-Banilad
100			_aMagatao, Earalyn _eauthor.
245			_aThe lived experiences of Paradista in Cebu City in the context of cultural / _cEaralyn Magatao, Divine Kate Inso, Diane Jane Selda and Jan Carlo Lamela.
260			_aCebu City, Philippines : _b University of Cebu-Banilad, _cc2024.
300			_aii, 243 pages : _bcolored illustrations ;
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
504			_aInclude references.
520			_aIn the tourism industry, cultural preservation is a crucial aspect of maintaining the identity and value of cultural heritage. Cebu's historic tartanilla are facing extinction due to modernization. The dwindling numbers of tartanilla, driven by paradistas selling horses and struggling with rising costs of horse feed and inflation, threaten their role as cultural symbols and links to the city's rich past that embody a unique aspect of Cebu's heritage. Therefore, the researchers propose efforts to preserve this traditional mode of transportation and the associated customs of the paradistas.
541			_xLopez, Edilyn _yCollege of Tourism Management _zTourism
546			_aEnglish
650			_aHorse carriage
650			_aCultural heritage
650			_aCultural events
700			_aInso, Divine Kate _eauthor.
700			_aSelda, Diane Jane _eauthor.
700			_aLamela, Jan Carlo _eauthor.
942			_2ddc _cBK
998			_cArgenette [new] _d02/07/2025
999			_c13152 _d13152