000 01885nam a22003137a 4500
003 OSt
005 20250412113852.0
008 250408b |||||||| |||| 00| 0 eng d
020 _a9781774697177 [paperback]
040 _aUniversity of Cebu-Banilad
_cUniversity of Cebu-Banilad
100 _aCajiao, Israel Tinoco,
_eauthor.
245 _aIntroduction to travel and tourism /
_cIsrael Tinoco Cajiao.
260 _aBurlington, ON :
_bToronto Academic Press,
_cc2024.
300 _axii, 245 pages :
_bcolor illustrations ;
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
505 _aContents: 1 An introduction to tourism -- 2 Role of labor in the tourism and hospitality industry -- 3 Creativity and innovation in tourism business -- 4 Strategic management in tourism -- 5 Managing employee attitudes and behaviors in tourism -- 6 Challenges and opportunities in the world of tourism -- 7 Tourism supply chain management -- 8 New business environment and trends in tourism.
520 _a"This book takes the readers through a general introduction to tourism. It also explains about the role of labor in the tourism and hospitality industry, creativity and innovation in the tourism business, strategic management in tourism, managing employee attitudes and behavior in tourism, challenges and opportunities in the tourism industry, tourism supply chain management, and new business environment and trends in tourism." --Provided by the publisher
521 _aAdult
541 _xLopez, Edilyn
_yCollege of Tourism Management
_zTourism
546 _aText in English
650 _aTravel and tourism industry.
942 _2ddc
_cBK
998 _cadryann[new]
_d04/08/2025
998 _cJanna [edited]
_d04/12/2025
999 _c13461
_d13461