000 01550nam a22003137a 4500
003 OSt
005 20250414091252.0
008 250412b |||||||| |||| 00| 0 eng d
020 _a9789395431774 [hardbound]
040 _aUniversity of Cebu-Banilad
_cUniversity of Cebu-Banilad
100 _aVerma, Gopal,
_eauthor.
245 _aForecasting tourism demand /
_cGopal Verma.
260 _aNew Delhi :
_bVenus Books,
_cc2023.
300 _axi, 320 pages :
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
505 _aContents: 1. The demand for tourism -- 2. Empirical studies for tourism demand -- 3. Tourism as a development strategy -- 4. Priorities of tourism policies and plans -- 5. Tourism human resources -- 6. Tourism in an international context -- 7. The economic impact of tourism -- 8. The hospitality sector -- 9. Defining and analysing tourism and its impact.
520 _a"This book is ideal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists." --Provided by the publisher
521 _aAdult
541 _xLopez, Edilyn
_yCollege of Tourism Management
_zTourism
546 _aText in English
650 _aTourism
_xForecasting.
942 _2ddc
_cBK
998 _cadryann[new]
_d04/12/2025
998 _cJanna [edited]
_d04/14/2025
999 _c13495
_d13495