000			01706nam a22003137a 4500
003			OSt
005			20250416083752.0
008			250415b |||||||| |||| 00| 0 eng d
020			_a9789395431828 [hardbound]
040			_aUniversity of Cebu-Banilad _cUniversity of Cebu-Banilad
100			_aAbraham, Sherry, _eauthor.
245			_aAspects of crosscultural interaction in tourism / _cDr. Sherry Abraham.
260			_aNew Delhi : _bVenus Books, _cc2023.
300			_axii, 298 pages :
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
504			_aIncludes bibliographical references and index.
505			_aContents: 1. Framing a hospitality strategy -- 2. Second home tourism: impact, planning and strategy -- 3. Sustainable tourism development in small island -- 4. Planning and activities of conventional tourism -- 5. Focus on geography of travel and tourism -- 6. Event planning -- 7. Medical tourism in different countries.
520			_a"Tourism is a service industry where people from different nationalities meet. In today's international marketplace it is imperative that those in the industry understand the influence of national cultures on their consumers in order to compete successfully for a market share. This comprehensive book is an important reading for all those involved in the tourism industry." --Provided by the publisher
521			_aAdult
541			_xLopez, Edilyn _yCollege of Tourism Management _zTourism
546			_aText in English
650			_aTourism.
942			_2ddc _cBK
998			_cadryann[new] _d04/15/2025
998			_cJanna [edited] _d04/16/2025
999			_c13517 _d13517