000			03143nam a22003737a 4500
003			OSt
005			20250502120842.0
008			250502b |||||||| |||| 00| 0 eng d
020			_a9783030627874 [paperback]
040			_aUniversity of Cebu-Banilad _cUniversity of Cebu-Banilad
100			_aHillner, Matthias, _eauthor.
245			_aIntellectual property, design innovation, and entrepreneurship / _cMatthias Hillner.
260			_aCham, Switzerland : _bSpringer, _cc2021.
300			_axiv, 206 pages : _billustrations (black and white) ;
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
504			_aIncludes bibliographical references.
505			_aContents: 1 Introduction -- 2 On early-stage start-ups -- 3 Innovation management principles -- 4 Mandy Haberman - the journey of a serial inventor -- 5 Trunki versus kiddie: a historic verdict -- 6 Sebastian Conran associates: appropriability regimes in the context of design entrepreneurship -- 7 Towards a dynamic business development framework -- 8 Strategic tips for the aspirational designer-entrepreneur.
520			_a"This book focuses on intellectual property (IP) in the context of product innovation and design-led start-up management. A distinguished feature is that it analyses innovation-related scenarios within their continuously changing contexts. IP is discussed in relation to the way in which its value changes over time as a venture matures. The book reveals how IP strategies can enhance a start-up’s survival prospects and its growth potential if they are connected systematically to other business development attributes. Being mainly addressed to enterprising designers, it may also support business administration programmes, innovation hubs, design educators, incubator managers, as well as business coaches and IP attorneys who support creatives and inventors. All in all, this book offers a unique and timely strategic guidance in the field of design and innovation management. Design and design rights have long been overlooked in the plethora of studies on the links between IPR and innovation. Matthias Hillner’s thoughtful and eloquent journey provides a contemporary and meaningful analysis which will no doubt assist governments, economists, academics and designers’ better understanding of design in the context of successful business strategies and IPR. Given design’s significant contribution to global economies, I am confident it will offer much needed guidance.” --Provided by the publisher
521			_aAdult
541			_aDonation _xBiore, Christopher _yCollege of Business and Accountancy _zBusiness / Management
541			_aDonation _xBiore, Christopher _yCollege of Business and Accountancy _zBusiness / Management
546			_aText in English
650			_aIntellectual property
650			_aDesign thinking
650			_aProduct design
650			_aService design
650			_aDigital innovation
942			_2ddc _cBK
998			_cJanna[new] _d05/02/2025
998			_cJanna[added] _d05/02/2025
999			_c13543 _d13543