000			02980nam a22003497a 4500
003			OSt
005			20250604092408.0
008			250529b |||||||| |||| 00| 0 eng d
020			_a9786210450187 [newsprint]
040			_aUniversity of Cebu-Banilad _cUniversity of Cebu-Banilad
100			_aAreola, Eunice Mareth Q., _eauthor.
245			_aStrategic business analysis / _cEunice Mareth Q. Areola, Ramoncito P. Javier, Fernando V. Trinidad.
250			_aFirst edition.
260			_aManila, Philippines : _bRex Book Store, Inc., _cc2024.
300			_aix, 200 pages : _billustrations (black and white) ; _c26 cm.
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
504			_aIncludes bibliographical references and index.
505			_aChapter 1 Business management review: appreciating the groundwork in strategic business analysis -- Chapter 2 Basic concepts of strategic management: understanding strategic business analysis -- Chapter 3 Strategy formulation: understanding different strategies -- Chapter 4 Strategy implementation: preparing a strategic business analysis plan.
520			_a"This textbook on Strategic Business Analysis progresses from an introduction of the key topics and themes in the different functional areas of management before it discusses the nuances of strategic management. The authors draw on situations of selected companies and personalities in publicly available narratives to illustrate the different strategies used by today's firms-and how they go about implementing those strategies. Students will learn how to conduct a case analysis, measure organizational performance, conduct external, internal, and industry analyses, and thus be able to understand how organizations operate at the strategic level to be successful. The textbook culminates with a capstone project, which is a consultancy proposal where users will simulate the provision of a management consultancy service to a company of their choice using the guidelines provided in the last chapter. In order to address the much-needed reference of any strategic business analysis and strategic management decision-making exercise to fundamental values of good governance, integrity, and social responsibility, lessons will be infused with values formation and emotional anchoring. Similarly, instructional methods will be practice-oriented and learner-centered to ensure skills acquisition, knowledge enhancement, mastery of concepts, and practical application of learning." --Preface
521			_aAdult
541			_aPurchased _xLopez, Edilyn _yCollege of Tourism Management _zBusiness / Management
546			_aText in English
650			_aBusiness analysts
650			_aStrategic planning
700			_aJavier, Ramoncito P., _eauthor.
700			_aTrinidad, Fernando V., _eauthor.
942			_2ddc _cBK
998			_cJanna [new] _d05/29/2025
999			_c13641 _d13641