000 03095nam a22004097a 4500
003 OSt
005 20250605092841.0
008 250605b |||||||| |||| 00| 0 eng d
020 _a9786210403817 [newsprint]
040 _aUniversity of Cebu-Banilad
_cUniversity of Cebu-Banilad
100 _aHerrera, Maricel D.,
_eauthor.
245 _aTour and travel management /
_cMaricel D. Herrera, Ferdinand Dondi C. Ocampo,
250 _a2021 edition.
260 _aManila, Philippines :
_bRex Book Store, Inc.,
_cc2021.
300 _axii, 241 pages :
_billustrations (black and white) ;
_c26 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
505 _aChapter 1 Fundamentals of travels and tours -- Chapter 2 Historical perspective of travels and tours -- Chapter 3 Roles and travel agencies and tour operators -- Chapter 4 The business of travel management -- Chapter 5 Travel management cycle -- Chapter 6 Tour operations cycle -- Chapter 7 Online travel agencies (OTAS) -- Chapter 8 Tour and travel agency marketing -- Chapter 9 Revenue management in tour and travel agency business -- Chapter 10 Rethinking sustainability in the tour operating industry -- Chapter 11 Risk management in travel agency business -- Chapter 12 Challenges and prospects of travel agencies in the 21st century.
520 _a"Travel agency performs a substantial and essential function in the complete process of advancing and advocating tourism in the country or at a destination. Given this role, writing a book about the subject matter becomes a significant task for the authors. The book, Tour and Travel Management, elucidates the different travel agency operations concepts efficiently. It makes it simpler for not only tourism management students but also working professionals to understand the subject. This book is a practical guide for students and business enthusiasts, with chapters discussing the tour and travel management cycles and travel agency marketing. The authors also cover timely and relevant subject matters about electronic commerce, revenue management, sustainability practices, risk management, and other evolving issues and trends in the tour and travel agency business. This book contains some distinct features, which include experiential exercises, a comprehensive outline of as many concepts as possible, and references." --Preface
521 _aAdult
541 _aPurchased
_xLopez, Edilyn
_yCollege of Tourism Management
_zTourism
546 _aText in English
650 _aTourism
_xManagement
650 _aTransportation
_xPassenger traffic
650 _aTravel management
_zPhilippines
650 _aTour management
_zPhilippines
650 _aTravel agents
650 _aTravel
650 _aTourism industry
700 _aOcampo, Ferdinand Dondi C.,
_eauthor.
700 _aTugade, Luzviminda O.,
_eauthor.
942 _2ddc
_cBK
998 _cJanna [new]
_d06/05/2025
999 _c13668
_d13668