000			04209nam a22004337a 4500
003			OSt
005			20251201110218.0
008			250930b |||||||| |||| 00| 0 eng d
040			_aUniversity of Cebu-Banilad _cUniversity of Cebu-Banilad
100			_aLuega, Mecca Ellah, _eauthor.
245			_aInto the world of accounting : _bdissecting insights from the experiences of accounting software users / _cQuenie Atwel, Imma Veronica Bendejo, Myra Mae Eria, Mary joy Epe, Mecca Ellah Luega, and Sherika Ellen Mae Puyod.
260			_aCebu City, Philippines : _bUniversity of Cebu-Banilad, _cc2025.
300			_axiii, 184 pages : _bcolored illustrations ; _c11 cm.
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
504			_aIncludes bibliographical references.
520			_a"Accounting software significantly manages financial operations, enhances accuracy, and supports timely data-driven business decision-making. As accounting software like QuickBooks becomes more widely adopted, understanding how accounting professionals interact with this software provides valuable insights into their practical value and usability. This study aimed to explore the experiences of accountants in selected micro, small, and medium enterprises [MSMEs] around Cebu using accounting software in terms of its customizability, user-friendliness, automation, data entry errors, and integration issues. This study utilized a qualitative case study approach and employed purposive sampling to select ten (10) accounting professionals from various industries in Cebu City and Mandaue City who actively use Quickbooks in their financial reporting and operations. A researcher-designed interview guide, validated by a content validator and a content expert, was used during the in-depth interviews. Thematic analysis was employed to interpret and categorize the collected data into relevant themes. The themes developed on the experiences of accountants in selected micro, small, and medium enterprises [MSMEs] around Cebu using accounting software in terms of its customizability, the themes emerged: The Art of Customization: Personalization as a Strategic Edge, Growth Through Adaptive Financial Insight, and Access Control: The Power of Role-Based Security; for the experiences of MSMEs accountants in terms of user-friendliness and automation while utilizing the accounting software, the themes emerged: Intuitive Interfaces for Seamless Learning, Efficiency Unleashed: Flow Across Every Skill and Thriving Through Real-Time Transition: Resourceful Paths to Success. In the aspect of the challenges faced by MSMEs accountants in utilizing the software in terms of the data entry errors, the themes emerged: Accurate Reporting Empowers Better Decisions, Uncovering Flaws in Inventory and Transaction Data and Enhancing Accuracy with Automated Procedures; for the challenges faced by MSMEs accountants in utilizing the software in terms of integration issues, the themes that emerged: Mastering Change: Overcoming the Learning Curve in Process Transformation, Tailoring Solutions to Complex Workflow and Customization Challenges and The Foundation of Success: Support and Training Stuctures. The study's findings underscore the importance of accessible and adaptive accounting software in helping professionals work effectively and make sound decisions." --Abstract
521			_aAdult
541			_xBiore, Christopher _yCollege of Business and Accountancy _zAccountancy
546			_aText in English
650			_aAccounting software.
650			_aQuickBooks.
650			_aMicro small medium enterprises [MSMEs].
650			_aAccountants.
650			_aUser-experience.
650			_aCustomizability.
650			_aUser-friendliness.
650			_aAutomation.
650			_aData entry errors.
700			_aAtwel, Quenie, _eauthor.
700			_aBendejo, Imma Veronica, _eauthor.
700			_aEria, Myra Mae, _eauthor.
700			_aEpe, Mary Joy, _eauthor.
700			_aPuyod, Sherika Ellen Mae, _eauthor.
942			_2ddc _cTHE
998			_cJanna [new] _d09/30/2025
999			_c14486 _d14486