000 01903cam a22004694a 4500
001 16344757
003 OSt
005 20150727160044.0
008 100722s2011 enka b 001 0 eng
010 _a 2010933155
020 _a9780199569458 [paperback]
040 _aUKM
_cUKM
_dYDXCP
_dCDX
_dBWX
_dDLC
042 _alccopycat
082 0 4 _222
245 0 4 _aThe Oxford handbook of strategic sales and sales management /
_cedited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy
246 3 0 _aStrategic sales and sales management
260 _aOxford :
_bOxford University Press,
_cc2011
300 _axxi, 637 pages :
_billustrations ;
_c26 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 0 _aOxford handbooks in business and management
504 _aIncludes bibliographical references and index
505 _aContents: Part I Sales strategy and environment -- Part II Sales management -- Part III The sales force and the customer -- Part IV The organization and sales relationships
541 _aMEGATEXTS
_hP 3150.00
_xChristopher Biore
_yBusiness and Accountancy
_zBSBA-Marketing Management
546 _aEnglish
650 0 _aMarketing
_xManagement
650 0 _aSales management.
700 1 _aCravens, David W.
700 1 _aLe Meunier-FitzHugh, Kenneth
700 1 _aPiercy, Nigel
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/fy11pdf04/2010933155.html
906 _a7
_bcbc
_ccopycat
_d2
_encip
_f20
_gy-gencatlg
942 _2ddc
_cREF
998 _cida[new]
_d09/29/2014
999 _c1644
_d1644