000 | 01903cam a22004694a 4500 | ||
---|---|---|---|
001 | 16344757 | ||
003 | OSt | ||
005 | 20150727160044.0 | ||
008 | 100722s2011 enka b 001 0 eng | ||
010 | _a 2010933155 | ||
020 | _a9780199569458 [paperback] | ||
040 |
_aUKM _cUKM _dYDXCP _dCDX _dBWX _dDLC |
||
042 | _alccopycat | ||
082 | 0 | 4 | _222 |
245 | 0 | 4 |
_aThe Oxford handbook of strategic sales and sales management / _cedited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy |
246 | 3 | 0 | _aStrategic sales and sales management |
260 |
_aOxford : _bOxford University Press, _cc2011 |
||
300 |
_axxi, 637 pages : _billustrations ; _c26 cm. |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
490 | 0 | _aOxford handbooks in business and management | |
504 | _aIncludes bibliographical references and index | ||
505 | _aContents: Part I Sales strategy and environment -- Part II Sales management -- Part III The sales force and the customer -- Part IV The organization and sales relationships | ||
541 |
_aMEGATEXTS _hP 3150.00 _xChristopher Biore _yBusiness and Accountancy _zBSBA-Marketing Management |
||
546 | _aEnglish | ||
650 | 0 |
_aMarketing _xManagement |
|
650 | 0 | _aSales management. | |
700 | 1 | _aCravens, David W. | |
700 | 1 | _aLe Meunier-FitzHugh, Kenneth | |
700 | 1 | _aPiercy, Nigel | |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/fy11pdf04/2010933155.html |
906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
||
942 |
_2ddc _cREF |
||
998 |
_cida[new] _d09/29/2014 |
||
999 |
_c1644 _d1644 |