000 02723nam a22004934a 4500
001 UPD-00000380074
003 OSt
005 20150312110346.0
008 080210s1989 ph 000 eng
020 _a9710834371 [newsprint]
040 _cDLC
041 _aeng
042 _aDMLUC
090 _aPN 5422
_bR25 1989
100 1 _aRamirez, Jaime B.
245 1 0 _aPhilippine journalism handbook /
_cJaime B. Ramirez
250 _aThird edition
260 _aMetro Manila :
_bNational Book Store,
_cc1989
300 _axxiv,634 pages;
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
505 _aContents: Chapter 1: The Philippine press -- Chapter 2: Free press and national development -- Chapter 3: Journalism as a career -- Chapter 4: The role of the student press in a changing world -- Chapter 5: The print media organization -- Chapter 6: Clear and effective writing for the print media -- Chapter 7: News writing -- Chapter 8: Feature writing -- Chapter 9: Investigative reporting -- Chapter 10: Economic news reporting -- Chapter 11: Foreign news reporting in the third world -- Chapter 12: Science writing -- Chapter 13: The editorial page -- Chapter 14: The newspaper column -- Chapter 15: The sports page -- Chapter 16: The front page make-up -- Chapter 17: Headline writing -- Chapter 18: Interviewing -- Chapter 19: Copyreading/copy editing -- Chapter 20: Lay-outing -- Chapter 21: Press photography -- Chapter 22: The community newspaper -- Chapter 23: The law of the print media -- Chapter 24: The code of ethics -- Chapter 25: The force of mass media: advertising -- Chapter 26: The readability of the print media -- Chapter 27: Radio and television: the new media -- Chapter 28: The modern print media in the year 2000 -- Includes appendices.
541 _aNBS-SM
_hP 445.00
650 _a*Journalism
_zPhilippines.
650 _aJournalism
_xHandbooks, manuals, etc.
905 _aFI
942 _2ddc
_cFR
998 _cjesstony[new]
_d02/24/2015
999 _c2709
_d2709