000			01701nam a2200277 4500
003			OSt
005			20150904144231.0
008			150901b xxu||||| |||| 00| 0 eng d
020			_a9789712368196 [newsprint]
040			_cUniversity of Cebu-Banilad
100			_aAbulencia, Efren F.
245			_aFundamentals of business communication / _cEfren F. Abulencia
250			_aFirst edition
260			_aManila, Philippines : _bRex Book Store, _cc2014.
300			_axii, 162 pages ;
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
505			_aContents: Chapter 1: The nature of business communication process -- Chapter 2: The principles of writing and writing process -- Chapter 3: Formatting the physical form of the business letter -- Chapter 4: Writing sales and promotional letters -- Chapter 5: Writing credit and promotional letter -- Chapter 6: Writing claim and adjustment letter -- Chapter 7: Preparing resume's and job application letter -- Chapter 8: Preparing recommendation and reference letters -- Chapter 9: Preparing a memorandum and an endorsement letter -- Chapter 10: Preparing minutes of the meeting -- Chapter 11: Preparing business reports -- Chapter 12: Using graphics in business reports -- Chapter 13: Preparing social-business correspondence -- Chapter 14: Digital communication in business -- Includes references, appendices and index
541			_aRex Book Store _hP280.00 _xChristopher Biore _yBusiness and Accountancy _zBSBA-Marketing Management
546			_aEnglish
942			_2ddc _cFR
998			_cjesstony[new] _d09/01/2015
998			_cSharyn[checked] _d09/04/2015
999			_c3884 _d3884